Oheya, I'm Finn, and...I'm an alcoholic. Kidding, I work in marketing, but same thing, eh? I love marketing that inspires action, but got fed up with salesy ads selling scammy products. That's why I decided to write sales copy which entertains AND sells. I already love you, tell me more!
Here’s who I am
I’m Finn, and I’m a freelance copywriter and marketing strategist with terrible humor.
When I first started in marketing, I realized there were two types of ads I HATED:
- Gimmicky, ineffective “pun on a billboard” advertising
- Hardcore, salesy advertising which made money, but also made you want to take a shower.
One day, I wrote a hilarious ad for myself (Mojitos may have been involved) which pulled massively That day, I realized me where I fit in the marketing world.
Today, I write copy which entertains AND sells (and is sometimes somewhat funny).
I’ve recently been listening to and reading a lot of Seth Godin. I love the way he does effective direct marketing without any “make $43,994 tomorrow” or “retired management guru reveals…” hype. To be completely honest, not much new stuff is being said about...read more
When you pan for gold, you can sit by the river for days on end, hoping to painstakingly pick a shiny gold nugget out of a slew of worthless rocks. These days, only a few still sit by the Colorado river combing through pan of gravel after pan of gravel to find a...read more
If you’ve ever talked to anyone in the startup world, you know „build it and they’ll come“ is a popular mindset. They’ll tell you „we don’t really do marketing“. You can find similar mindsets in the non-profit space, B2B sales and other industries. Frankly, you...read more